Intercultural Communication for Global Business av Elizabeth A. Tuleja

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<P>As concise and practical as ever, this new edition brings together principles and new theories in intercultural communication, focusing on communication as the foundation for management and global leadership.</P><P>Grounded in the need for building awareness and knowledge, practicing mindfulness, and then working on skill development, this text examines the concepts associated with understanding culture and communication in the global business environment to help readers:</P><UL><UL><P><LI>understand intercultural communication processes;</LI><P></P><P><LI>improve self-awareness and communication in intercultural settings;</LI><P></P></UL></UL><UL><UL><P><LI>expand skills in identifying, analyzing, and solving intercultural communication challenges at work; and</LI><P></P></UL></UL><UL><UL><P><LI>evaluate whether one¿s communication has been effective.</LI><P></P></UL></UL><P>This fully updated new edition also includes completely updated case studies, with an increased emphasis on