The Sales Book av Graham Yemm

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<p>SELLING AND SALES MANAGEMENT IN ACTION</p><p> </p><p>The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team. Every challenge is broken down into user-friendly advice that follows a clear structure:</p><p> </p><p># The objectives of each section</p><p># An overview of the main principles</p><p># What you need to do to achieve success</p><p># A speed-read checklist to help you remember key points</p><p> </p><p>Whether you''re looking for practical sales techniques or advice on how to build a sales strategy, this easy to use guide is a must-have for those involved in sales at any level.</p>