The Responsibility Revolution av Jeffrey Hollender, Bill Breen

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<p><b>How to create a company that not only sustains, but surpasses-that moves beyond the imperative to be "less bad" and embrace an ethos to be "all good"</b></p><p>From the Inspired Protagonist and Chairman of Seventh Generation, the country''s leading brand of household products and a pioneering "good company," comes a one-of-a-kind book for leaders, entrepreneurs, and change agents everywhere. <i>The Responsibility Revolution</i> reveals the smartest ways for companies to build a better future-and hold themselves accountable for the results. Thousands of companies have pledged to act responsibly; very few have proven that they know how. This book will guide them. <i>The Responsibility Revolution</i> presents fresh ideas and actionable strategies to commit your company to a genuine socially and environmentally responsible business and culture, one that not only competes but wins on values.</p><ul><li>Points the way for innovators and influencers to generate trust by becoming transpa