<strong>The Practice of Qualitative Research</strong> guides readers step by step through the process of collecting, analyzing, designing, and interpreting qualitative research. Written in an engaging style, this student-centered text offers invaluable insights into the practice of qualitative research, with coverage of in-depth interviewing, focus groups, ethnography, case study, and mixed methods research. The <strong>Third Edition</strong> features even more integrated attention to online research and implications of social media throughout all methods chapters; updates on qualitative analysis software; and significantly expanded coverage of ethics.<br/>