The Persuasion Code av Christophe Morin, Patrick Renvoise

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<p><b>The Persuasion Code</b></p><p><b>Capture, convince, and close¿scientifically<br/></b><br/> Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap¿. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology:<i> The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime</i> will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy.</p><p>This book will satisfy your interest in neuromarketing, scientific persuasion, sales, advertising effectiveness, website conversion, marketing strategy and sales presentations. It¿ll teach you the value of the award-winning persuasion model Neur