The New Art of Ideas av Robin Landa, Holly Taylor

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<b>In a world with a surplus of ideas, what separates a good idea from a bad one? Learn how to cultivate a mindset that produces the kind of ideas people can’t turn down.</b><br><br>Most professionals cannot generate a solid idea. They either offer up tired or reused ones, or they generate lots of ideas but none that are worth pursuing.<br> <br>A <i>great </i>idea presents a well-formulated thought or plan of action that spurs growth, change, advancement, adaptation, or new insight. Worthwhile ideas move the needle; they change the playing field altogether.<br> <br><i>The New Art of Ideas</i> is designed to help readers consistently produce worthwhile ideas by becoming nimble and imaginative thinkers better equipped to compete and produce in a global economy. Robin Landa identifies the Three Gs of every good idea:<br> <br><li><i>Goal</i>—Your vision for the end</li><li><i>Gap</i>—The underdeveloped area that your idea fills</li><li><i>Gain</i>—The