<i>Praise for the previous edition:</i>''To write a good textbook is only possible with pedagogic sensitivity, significant educational experiences, and research practice. This book is evidence that the editors possess all three qualifications. A student-friendly publication introducing plenty of examples and case studies (and) encouraging students to acquire the skills needed... this book (is) a winner.''<i>Annals of Tourism Research </i>39(3), 2012.Describing the fundamental elements of research methods for leisure, recreation and tourism, this new edition of a popular textbook is updated throughout. It covers the measurement of variables, sampling, questionnaire design and evaluation methods, and also a wider discussion of writing proposals, communicating research findings, cross-cultural research, and the use of new technologies in conducting research. This new edition includes:- new and expanded material on visual research methods, nonparametric tests and sampling to encompass grow