<B><I>"Relax Baby Be Cool is a trip into unraveling the mind and genius of one of the greatest artists of all time. Although Gainsbourg’s music has been discovered by new generations, his life has rarely been illuminated and contextualized with such style and insight."</I> - BECK</B><BR/><BR/> Why has Serge Gainsbourg crossed over to the English-speaking world when so many of his contemporaries have remained largely confined to the Francosphere? What is it about this unshaven provocateur that so appeals to us? And who was the real Serge Gainsbourg anyway? Was he the sensitive seducer and songwriting colossus of the 60s and 70s? Was he Lucien Ginsburg, the son of Russian Jewish refugees who had to wear a yellow star during the Nazi Occupation of Paris? Or was he Gainsbarre, the deplorable, attention-seeking drunk who shamelessly propositioned Whitney Houston on live TV?<BR/><BR/> Gainsbourg’s cult has only grown since his death in 1991,