Qualitative Data Analysis

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With numerous approaches to choose from, knowing where to start when doing qualitative data analysis (QDA) can be a challenge. This book gives you direction with an accessible and thorough introduction to nine different approaches to QDA, written by a multi-disciplinary team with years of experience teaching and analysing data using these methods. <br/><br/>With a clear focus on the ¿how to¿ of QDA, each chapter includes: <br/>¿Step-by-step descriptions of how to apply each approach in your research <br/>¿Online and in-text activities to help you practice your skills <br/>¿Annotated reading lists so you can dig deeper into key topics <br/>¿Case studies from a range of disciplines so you can see how each approach works in practice. <br/><br/>The perfect companion on your journey through QDA, the book also offers a comprehensive introduction to the use of NVivo QDA software, helping both new and experienced researchers get to grips with the essentials. <br/><br/>