Completely updated and revised, the new edition of <i>Principles of Cattle Production</i> continues to provide an introductory level text for all interested in beef and dairy cattle production systems. This edition presents a vision for a cattle industry that addresses the environment, the welfare of cattle and the provision of safe and high quality food for an increasingly demanding world population.The new edition:- Is expanded to include more on animal welfare, sustainability and production systems in low and middle income countries, including smallholder production systems.- Has undergone a thorough review of all the existing chapters with new content on breeding cattle and the future role of cattle.- Contains quality colour illustrations, so that key information can be found at a glance.- Is beautifully written with many examples and pointers for further information.- Tackles key issues of sustainability and the requirement for increased production.<i>Principles of Cattle Producti