For most businesses, attracting new customers is a never-ending effort anchored in uncertainty, frustration, and knee-jerk reactions. NO NONSENSE: ATTRACT NEW CUSTOMERS takes the mystery out of creating an ongoing plan with proven tactics to keep the phone ringing and the door swinging. The basic concept: Attract an endless flood of new customers at little or no cost!NO NONSENSE: ATTRACT NEW CUSTOMERS demonstrates that you don''t have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, never-ending flow of new prospects. And you don''t have to invent any new approaches, concepts, or buzzwords to do it. Just follow some of the 100+ proven ideas and discover amazing results-fast.Wilson spent more than twenty-five years researching what his clients - small and medium-sized businesses - need to do to be successful in today''s marketplace. These powerful ideas work! Each is presented in a bite-sized package