Nicely Said av Nicole Fenton, Kate Lee

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Whether you¿re new to web writing, or you¿re a professional writer looking to deepen your skills, this book is for you. You¿ll learn how to write web copy that addresses your readers¿ needs and supports your business goals. <br><br>Learn from real-world examples and interviews with people who put these ideas into action every day: Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of Pinterest, Randy J. Hunt of Etsy, Gabrielle Blair of Design Mom, Mandy Brown of Editorially, Sarah Richards of GOV.UK, and more. <br>Topics include: <br><br>    ¿    Write marketing copy, interface flows, blog posts, legal policies, and emails <br>    ¿    Develop behind-the-scenes documents like mission statements, survey questions, and project briefs <br>    ¿    Find your voice and adapt your tone for the situation <br>    ¿    Build trust and foster relationships with reade