<p><b>A riveting account of how a popularly elected leader has steered the world''s largest democracy toward authoritarianism and intolerance</b><br><br>Over the past two decades, thanks to Narendra Modi, Hindu nationalism has been coupled with a form of national-populism that has ensured its success at the polls, first in Gujarat and then in India at large. Modi managed to seduce a substantial number of citizens by promising them development and polarizing the electorate along ethno-religious lines. Both facets of this national-populism found expression in a highly personalized political style as Modi related directly to the voters through all kinds of channels of communication in order to saturate the public space.<br><br>Drawing on original interviews conducted across India, Christophe Jaffrelot shows how Modi''s government has moved India toward a new form of democracy, an ethnic democracy that equates the majoritarian community with the nation and relegates Muslims and Christians