Managing Cultural Differences av Robert T. Moran, Neil Remington Abramson, Anthony Chan, Sabongui Marie-Marguerite

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<P>In today¿s global business environment, it is vital that individuals and organizations have sophisticated global leadership skills. Communication and understanding of different cultures are paramount to business success. </P><P>This new edition of the bestselling textbook, <I>Managing Cultural Differences</I>, guides students and practitioners to an understanding of how to do business internationally, providing practical advice on how competitive advantage can be gained through effective cross-cultural management. </P><P>The digitization of the workplace, the integration of artificial intelligence into workplace cultures, cultural responses to crisis, and the value of diversity and inclusion are just a few examples of contemporary issues discussed in this text. The new edition also begins with a completely new introductory chapter which provides an overview and connects the themes between chapters for an integrated understanding of the topic. With a wealth of new examples, case stud