Leading from Purpose av Nick Craig

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<p><b> LEADING FROM PURPOSE IS TRANSFORMING LEADERSHIP AT THE WORLD''S TOP COMPANIES<br><br></b><b>''I can''t imagine leading Ben & Jerry''s without it'' Jostein Solheim, CEO of Ben & Jerry''s <br></b><br><b>''Makes lives deeper, organisations stronger and society more cohesive.'' Paul Polman, CEO, Unilever<br><br></b><b>''Purpose has really enhanced my impact as a leader.'' Ralph Hamers, CEO of ING Bank<br><br></b><b>''My purpose has acted as a guiding light to help me centre and ground myself to lead effectively when it''s needed most.'' Loren Shuster, Chief People Officer at LEGO<br></b><br><b>Drawing on ten years of experience working with more than 10,000 executives from companies around the world, Nick Craig takes you on a revelatory journey to understand your purpose, find clarity and focus and lead with inspiration.</b><br><br>When uncovered, purpose becomes our most fundamental guiding principle. Explaining where true purpose lies and demystifying where it doesn''t, Craig offe