<p>Much of information science theory assumes a type of rationality in how individuals process the world around them but the impact of misinformation and disinformation along with the polarization of society into competing information factions calls for new understandings around our relationships to information. Advances in neuroscience and psychology shed new light on how the brain processes information using both conscious and unconscious systems. Current theory in neuroscience emphasizes that the mind is not a unified whole but a network of networks constructing reality to anticipate needs. Knowledge is not a rational process but centers around the feeling of knowing which is the net output of competing brain processes. The feeling of knowing assumes a group context and offers a social epistemological stance that judges knowledge within this group context. With knowledge built into groups, power dynamics allow work to be accomplished but also privilege some group members over other