International Business av Michael R. (Georgetown University Washington DC) Czinkota, Ilkka A. (Georgetown University Washington DC) Ronkainen, Suraksh

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Rigorously updated international business textbook by a global author team, which balances conceptual understanding of business theory and the day-to-day realities of business practice. Includes a suite of new cases studies and up-to-date examples with a focus on Asia, COVID-19, technology and Brexit.

På lager649,-