<b>Learn about how the fashion industry works to find where in this massive industry you belong.</b> You''ll learn about how and why fashion evolves and changes, the materials used and who creates them, the companies who make apparel, and how fashion marketing helps companies sell their products. <i>Spotlight</i> features focus on careers, innovators, and businesses, using industry examples to show real world situations. A <i>Top 100 Fashion Influencers </i>section gives you a quick list of who''s who in fashion history, while a glossary and key terms throughout make sure you know what you''re talking about. New to this Edition: -Fully updated throughout to introduce sustainability practices ingrained in the industry -More than 250 color images of designers, fashion collections, retailers, and more -Covers textile trends and innovations as well as omnichannel retail practices<b>Instructor Resources</b> -Instructor''s Guide provides suggestions for planning the course and using the text