<b>As Michael Lewis’s bestseller <i>Moneyball </i>captured baseball at a technological turning point, this “highly entertaining, very smart book” (James Patterson) takes us inside golf’s clash between its hallowed artistic tradition and its scientific future. </b><BR><BR>The world of golf is at a crossroads. As tech­nological innovations displace traditional philosophies, the golfing community has splintered into two deeply combative factions: the old-school teachers and players who believe in feel, artistry, and imagination, and the technical minded who want to remake the game around data. In <i>Golf’s Holy War</i>, “an obvious hole-in-one for golfers and their coaches” (<i>Publishers Weekly</i>, starred review), Brett Cyrgalis takes us inside the heated battle playing out from weekend hackers to PGA Tour pros.<BR><BR>At the Titleist Performance Institute in Oceanside, California, golfers clad in full-body sensors target weaknesses in the