English for Business Communication av Mable (The Hong Kong Polytechnic University Hong Kong) Chan

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<P>This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. </P><P></P><P>Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include:</P><P></P><UL><P><LI>use of English in social media that reflects recent trends in business communication;</LI><P></P><P><LI>coverage of the concept of communicative competence;</LI><P></P><P><LI>analysis of email communication;</LI><P></P><P><LI>introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; </LI><P></P><P><LI>examination of persuasive messages and ways to understand such messages;</LI><P></P><P><LI>an e-

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English for Business Communication av Mable (The Hong Kong Polytechnic University Hong Kong) Chan - Nelo